Branding
YETI X NEVADA BIGHORN UNLIMITED
A collection of sharp, angular black prisms floating against a gradient dark background, showcasing a modern and sophisticated approach to digital 3D geometric composition.
Year :
2024
Industry :
OUTDOORS
Client :
YETI X NEVADA BIGHORNS UNLIMITED
Problem :
We collaborated with YETI to design and produce a custom hat for their partnership with the Nevada Bighorns Unlimited Foundation, an organization dedicated to the conservation of Nevada’s wildlife. With a massive event approaching, our team delivered 1,000 hats in a tight turnaround window, ensuring YETI could showcase their support in a meaningful, tangible way. Every detail — from material selection to embroidery execution — was managed with precision to uphold the premium standards both YETI and NBU represent. The project not only provided high-quality merchandise for the event but also reinforced YETI’s commitment to conservation and community engagement.
Control The Message
Every product tells a story, and we make sure it’s the one you want your customers to hear. With the YETI × Nevada Bighorns Unlimited hats, we placed NBU’s logo front and center to spotlight the foundation’s mission, while adding YETI branding inside the hat to reinforce who brought the project to life. This balance gave the merchandise a clear purpose — celebrating conservation — while still connecting back to YETI’s premium identity. By intentionally deciding what goes where, we help you control the message your merch delivers, ensuring it speaks with clarity and impact at every touchpoint.
Challenge :
One of the main challenges is achieving a harmonious balance between complexity and simplicity. The prisms must be arranged in a way that feels dynamic and engaging, yet not chaotic or cluttered.
